What will I learn?
Reach audiences through a more deliberate social media strategy. Topics include building awareness and assessing marketing results.
Who is it for?
Business owners, marketers, and professionals managing an organizational social media presence.
How long will it take?
This is a self-paced online course. Work through the course content and final quiz at your own pace.
What does it cost?
$29.95 for nonmembers. Eligible IAWP Premium members can enroll at no additional charge using the private instructions provided by IAWP.
How do I earn the certificate?
Complete the required course content and score 80% or higher on the final quiz. Your certificate link will appear on the lesson page after your passing result is recorded. You can also find it in My Account.
Course progress counts completed lessons. An interactive lesson may show its own progress while you work. Complete the lesson and score 80% or higher on its final quiz to earn your certificate.